Puppy Love Humane Society
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Concept
Puppy Love is a humane society brand and website designed to inspire dog adoption through a playful, welcoming experience with donation, volunteer, and shopping options.
Process
The brand identity was developed with a warm, cheerful, and playful tone, inviting visitors to "discover their perfect companion." Three distinct visual identities were created, with the final design refined through adjustments to colors, typefaces, and other elements for a cohesive style guide. Wireframes were then developed, leading to the final website design that ensures a joyful sensory experience.


Logo Design

Wordmark Design

Concept Development
Visual Identity #1

Visual Identity #2

Visual Identity #3

Style Guide

Wireframes



Final Screens








