Puppy Love Humane Society



Concept



Puppy Love is a humane society brand and website designed to inspire dog adoption through a playful, welcoming experience with donation, volunteer, and shopping options.

Process


The brand identity was developed with a warm, cheerful, and playful tone, inviting visitors to "discover their perfect companion." Three distinct visual identities were created, with the final design refined through adjustments to colors, typefaces, and other elements for a cohesive style guide. Wireframes were then developed, leading to the final website design that ensures a joyful sensory experience.
















Logo Design





Wordmark Design








Concept Development

Visual Identity #1


Visual Identity #2


Visual Identity #3





Style Guide





Wireframes




Final Screens




UI Demonstration



chloe croskey      croskecj@mail.uc.edu      (330) 690-0376